Argus
See the moments that move your product forward.
Understand the story behind every click
Great products are built on small signals: the page a customer returns to, the step where they hesitate, the moment they decide to buy.
Argus brings those signals together in one calm, clear workspace—so your team can spend less time stitching data together and more time making the product better.
From first visit to meaningful action
Add one lightweight tracker to your site and Argus begins capturing the journey: page views, clicks, form submissions, sessions, and campaign context. When someone signs in, their earlier anonymous activity becomes part of the same story.
No more guessing whether a conversion came from a new visitor or a returning customer. No more double-counting when a connection drops and retries.
A dashboard made for decisions
Start each day with the numbers that matter:
- How many people visited, started a session, and completed a purchase?
- Is traffic growing or changing direction?
- Which customer actions are happening right now?
When you need the detail behind a metric, open Event Explorer. Search events and follow activity by visitor, identified user, session, time, or custom property.
Analytics with boundaries
Customers should not have to trade privacy for a better product. Argus is designed to keep that line clear: collection is limited to approved sites, public collection keys cannot read your analytics, and URL query strings are left out to reduce accidental capture of sensitive information.
Built for teams finding their next insight
Argus is currently in beta, with the foundations ready for real product learning: reliable collection, identity resolution, a live workspace, and a focused event explorer. Funnels, retention, richer segments, and automated alerts are next.
Open the demo to see the workspace in action.